#LeanStartups: What I Learned from Eric Ries in 10 Minutes of #CustDev2

Last night was the excellent event organized by Sim Simeonov called Customer Development: The Second Decade .  At the event, some of the best in customer development spoke about what it means today and what startups need to be doing.  There were many great takeaways in the event, so I encourage you to check out the video.

At the end of the event, I specifically asked (skip to 2:09:11 if you'd like to see it) about how the consumer web should approach building a viable lean business, where free, freemium and often uncertain business models reign supreme.  Eric Ries gave me a great, detailed answer when I caught up with him after the panel ended which I'd like to share now.

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