Intelligent.ly: Monetizing and Navigating the Mobile Landscape

Cost: 
$30
Location: 
Intelligent.ly Campus 500 Harrison Ave Boston, MA 02118
Register Here: 
Monetizing and Navigating the Mobile Landscape
Description: 

Course Level: This course will help those who have / want to build a mobile presence understand what how to grow a userbase and make money from it.

Topics will include but not limited to:

  • Learn whether to build an app or a mobile-enabled web site. Understand which is ideal for your users.
  • Understand how mobile advertising is different from tradional online advertising (little ads, big engagement!)
  • Explore why, eCPM's, CPA's, and LTV matter. Find out why analytics are so important.
  • Develop insight into how to acquire users through both viral and paid channels. ow do I get
  • Learn about CPI/CPD/CPC pricing models.
SUBMIT YOUR COMPAY AS A CASE STUDY! Email info@intelligent.ly after you sign up, if you're interested in offering your company or idea as a case study for an in-class workshop. 

 

Matt Kojalo is the Vice President of Global Advertising for the Poynt Corporation, a global leader in the mobile local search and advertising space. Before joining the Poynt team, Matt served as Vice President of Business Development at Mocospace, the largest mobile community in North America, with over 14 million users.