December 2011
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Boston has an identity crisis. Like a bad startup, we're trying to be everything to everyone. But we're not and we perform a great disservice to ourselves by being in denial of who we really are. We must not only embrace our strengths and weaknesses, but proudly display them. Just like a good startup looking to recruit a good culture fit, you attract the best when you can clearly show them why they should join you. It's time we did this for Boston.
